UALR Public Radio - Underwriting Basics


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Underwriting

Underwriting Basics

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What is Underwriting?

Underwriting Announcements

Underwriting allows a business to support the mission of UALR Public Radio while reaching a highly desirable audience with a message about the company.The Federal Communications Commission (FCC) regulates the language in Underwriting Announcements (UWA's).UWA's are limited to fifteen (15) seconds. A well-crafted UWA will increase top-of-mind awareness of your business and further enhance the image of your business with a very upscale and desirable audience.


Non-Profit Announcements

Non-Profit Announcements (NPA's) are messages paid for by 501c(3) non-profit corporations, government agencies, university departments and other non-profit organizations. Most NPA's are thirty (30) seconds in length, although longer NPA's are negotiable. NPA's can be used to promote an upcoming special event or to increase awareness of the organization's mission.


How much does it cost?

Underwriting Announcements and Non-Profit Announcements are surprisingly affordable. Even the smallest non-profit organization can easily afford to purchase announcements on KUAR and KLRE to promote their next special event , or more importantly to raise awareness of its mission. Please email or call us at 501-569-8485  for current rates.

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UALR Public Radio
2801 South University Avenue
Little Rock, Arkansas 72204-1099
501-569-8485 or 800-952-2528
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