Underwriting Testimonials


“Four of my clients have underwritten programming on public radio as a part of their communications plans and they've had really excellent results. With multimedia plans, public radio often is the first medium to bring comments and inquiries. The budgets are affordable and the increase in name recognition has been measurable. I recommend public radio to my clients who want to raise awareness among people who are highly educated and who are upscale.”

Jessica Szenher
Jessica Szenher Consulting




“The benefits of underwriting programming on public radio is that it gives us a chance to support a great non-profit and also gives the Arkansas Community Foundation name recognition with a demographic that we are trying to reach.  People who listen are engaged in their local, state and national community and our underwriting gives us direct access to those listeners. We also underwrite programming because we want to support public radio's mission and work.”

Heather Larkin
Arkansas Community Foundation